Showing posts with label effective. Show all posts
Showing posts with label effective. Show all posts

Friday, June 25, 2010

6 razones para no tener un sitio web en Flash

Flash es indiscutible mente una excelente herramienta al momento de crear animaciones con motivo publicitario en la web aun mas si son interactivas a su vez tiene otras utilidades como la de poder crear juegos .


Pero al momento de hacer un sitio web nos topamos con una enorme barrera, que sin duda se pueden lograr muy buenos resultados, sin embargo estos no son funcionales.

6 Razones para no tener un sitio web en Flash.  
1. No es reconocido por las Arañas.
*Las arañas con programas que se encargan de leer el contenido del sitio y dar resultados de búsqueda.

 Simplemente los navegadores no indexan correctamente los sitios en flash lo que provoca un bajo desempeño en compatibilidad con buscadores como lo son Google, Yahoo! y Ask.

Tuesday, June 22, 2010

5 tips to write more effective webcopy.

Lately i found my self reading about webcopy, and the diference between both printed media and digital media amazed me, and everything is based from the most obvious fact, Web copy is presented in a screen, this makes reading in a computer exhaustive for most users and they will read less or scan less?.


Yes!, people on the web do not read the content the scan the content to find what they are looking for, so this means that they don't read word by word like in printed media, so you can't write in a website or blog the same as you write in a magazine, or book.


So I will help you out with:


5 tips to write effective webcopy.


1. The page title.
This one is your first and more powerful weapon this will make the user neither look and read the first paragraph or make him take the next option he find on google and navigate away from your copy.


Always write a title that say what is the article or site about.