Monday, June 7, 2010

Rockstar Branding Tips






Hi, I'm Raul Salazar a freelancer/entrepreneur designer and yeah, I was the one that have been posting all the way from the beginning, i don't have pretty much time for posting but anyways i love this and i will keep bringing tips for designers and entrepreneur on how to build a strong brand.

I'm in the middle of a very interesting reading y'all people should take a look and buy the book,
It,s from Envato's Rockable press book's series, I will be checking some of their books and this one
is the first I read of them your should check it out too! Rockstar Personal Branding you can get this 
for free! just by subscribing to their mailing list, yeah, im making some advertising here, but Hey its a 
great book and for free this one makes me want to buy other books that i already bought, but one at
a Time.


I'm gonna write about some of the really interesting tips i find around in this book, anyways isn't all the content
so you should go and check it out

As most of us should know, Branding is not just about getting a cool Logo or having a great name/domain
branding its about using all of these little things that form a brand and make this brand get noticed, there must
be some people studying or already working on Marketing and all we know that the most important part of Marketing is taking peoples attention, Thats the most important part of a logo, a slogan, website, business card, stationary, etc... getting people to notice our brand and making this people to remember out brand.

Unfortunate this is not as easy as it was 20 years ago, I'n ol times you just get into a tv - radio station and pay for an intrusive advertising in other to make some views and get your brand - services known.

People are now invulnerable to Advertising and yet marketers, designers and advertisers make their way and innovate in order to make people get their eyes and attention place upon a brand, and maybe make them costumers, that way Guerilla Marketing is now a great way of getting known in the Advertisign world, we will be talking more in deep about Guerilla soon in other posts.

Branding its one of the most important part on the advertising and marketing, this way those pro's or even our self may get some great ideas to make some ads, and even our own brand should work for his own as a tool of persuading viewers to costumers.

So why to worry about my personal/company/product branding?

Damn, simply and straight to the point there is noting new enough to get noticed just by what it is there's really a real small chance of geting a really brand new idea about a service, maybe you should even be the first in your country but not in the world of doing it or trying to make that idea work, entrepreneurs, freelancers, designers, web designers, coders, writers, pimps, you name it, just join the crowd!
there are a lot of ships out there and you just cant keep Baah'ing   the same the other ships do, what does you have that the other sheep's don't? what makes your wool so special? is it really that special? does it sing or dance?... well you get it.

So your personal brand is your new baah that will make you stand from the crowd,  is the ladder you use to escape the average; the device you use to help potential clients, buyers or readers perceive you as the person they’ve been looking for.
• A well-built personal brand will help you attract attention from the kind of people you want attention from.
• It will make you worth talking about.
• It will set you apart from competitors in your niche.
• It will help you develop some notoriety.
• It could make you famous within your target market.

All of above translate into great benefits more and better clients, a great reputation, more
attention, more sales, more profits, more visitors, and more opportunities. 


Check the book.

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